the case for kicking the buzzkill to the curb
It’s easy to be negative and cynical. Maybe too easy. And you’ve probably got WAY too many of those people in your orbits, dragging you down…maybe even more than you realize.
Read MoreAug 27, 2020 | 0
It’s easy to be negative and cynical. Maybe too easy. And you’ve probably got WAY too many of those people in your orbits, dragging you down…maybe even more than you realize.
Read MoreJul 9, 2020 | 0
I stopped writing for nearly four years and I doubted everything I’d once knew about why I wrote. Then in the process of rebuilding and restarting, I realized the one fundamental thing I’d forgotten along the way.
Read MoreJun 12, 2020 | 0
I recently got stuck in a pretty wicked anxiety and imposter syndrome cycle.
Here’s what I did about it (and what I’ve learned is the hardest part of it all).
May 22, 2020 | 0
“But how do we show the ROI of this?”
As annoying as it may be, the answer isn’t quite as neat and tidy as we’d like it to be. We have to start where we are and understand that even marketing has a hierarchy of needs.
Apr 9, 2020 | 0
A Committee of Champions is a critical tool in the process of dismantling self-doubt, and it helps you see where your strengths are. (They’re likely not what you think.)
Read MoreJan 9, 2020 | 0
We marketers really love to overcomplicate our work. But one of the most fundamental things we can do is practically hit our audience upside the head. No, really.
Read MoreJan 6, 2020 | 0
If you feel overwhelmed, daunted, and anxious at this time of year, or if you hate the weird pressure that comes with the whole “New Year, New You” trope, I’ve got your back.
Read MoreStay Sharp.
Get my bi-weekly newsletter with the best of recent Brass Tacks articles plus exclusive updates on new projects and other shenanigans.
(Come on, I know you love shenanigans.)