Familiarity, trust, and the path in between.

This big, vast world of social media is a boon indeed. We’re humanizing comunication left and right with it, and that means big opportunity for businesses to bring down some walls and make better connections with their...

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Your Social Media Questions

So last week, we hammered out the Social Media Starter Kit series, reviewing some of the basic tools of social media and a few tips on using them. This week, I want to focus more on the “what, why and how” of social...

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The Social Media Starter Kit: Blogging

Blogging is such a ubiquitous form of media today, but people are still incredibly intimidated about getting started with one. Is blogging something you should do? That answer will vary for everyone. Do you have something to...

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The Social Media Starter Kit: Facebook

Ah, Facebook. This is far more of a personal social network for me than a business one, though I do know people using it for business (and if you’re out there, I’d love to hear from you about your tips and...

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The Social Media Starter Kit: LinkedIn

LinkedIn is, to me, the virtualized and interactive version of that pile of business cards on your desk. True, it’s home to your online “resume”, but it’s also a mechanism to both demonstrate your...

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Social Media Starter Kit: Twitter

If you’re already on Twitter, you know it’s more than just talking about what people have for breakfast. It’s more like “conference call IM” to me. Link sharing, conversation, personal connections...

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The Social Media Starter Kit

At least several times a day, I hear folks asking about how to get started with all this social media stuff. What tools they need, what sites they should look at so as not to get overwhelmed. This is the nuts and bolts stuff,...

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some recent podcasts...

SocialPros Podcast
The GrowthLab Show
WellSpring Digital Chat