The ideal time to start a corporate social media program is not as a reaction to negative feedback, and getting up close and personal with your critics is one of the hardest parts of maintaining a presence in social media. But...
Read MorePeter Kim posted today his collection of social media predictions from some of the big players in the industry. But I was completely shocked that he didn’t seek the guidance of the one and only Jedi master, Yoda himself....
Read MoreUgliness exists all over the place. It happens around us every day, and irrationality abounds. Human nature, I suppose. On Twitter, though, and more largely throughout all of social media, it happens in the bubble for the whole...
Read MoreQuite a firestorm (or teapot tempest) yesterday over this. I’m not going to bludgeon the issue, because There have been so many posts already…point, counterpoint…and I doubt I can add anything original to that...
Read MoreOk, ok. You guys win! I was tagged by the lovely and talented Shannon Paul AND the brilliant Damien Basile to post about seven things that are interesting or different about you. I actually did a similar post to this on my...
Read More“Value” is a word that gets tossed about quite liberally in the business world, attached to anything that has any sort of perceived worth. Things are billed as “bringing value” or “adding...
Read MoreMake no mistake, when you get involved in social media as a business, you are setting expectations. You are communicating through actions as well as words that you are prepared and willing to open up the lines of communication....
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